Janardhan Vellore, Director, Commercial Analytics at Bayer HealthCare

Janardhan Vellore


Director, Commercial Analytics
Bayer HealthCare

Check out the incredible speaker line-up to see who will be joining Janardhan.

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Translating Marketing Insights into Sales Activities For Pharma Manufacturers Only

Sunday, December 4th, 2016


10:20 PANEL: Evolving the Commercial Model with the Changing Healthcare Landscape

We all know that the healthcare landscape is changing. Physician prescribing behavior continues to shift as more HCPs turn to hospital systems and ACOs for employment. What are the implications for your sales reps? How are we adjusting our commercial infrastructure to fit as the industry shifts away from the traditional sales force model?

Our senior-level panelists, representing both small and large biopharma, will offer a distinct perspective on the following:

• The challenges, advantages and disadvantages of partnering with contract sales organizations (CSOs) versus internal sales organizations
• Hiring experienced reps versus reps with little or no experience
• The right ratio of sales versus marketing and strategic account managers/directors